A Single Day—Help Rutgers Help the World
Rutgers Giving Day is an annual 24-hour day of giving to raise funds for students, schools, and programs. On March 23, 2022, the global Rutgers community will come together to help Rutgers help the world. No matter how each of us chooses to make a difference, the impact we make together can move us toward a better future.
Use the toolkit below to help promote your favorite cause on Rutgers Giving Day.
How to use this toolkit
It’s simple! This toolkit provides everything you need to encourage others to get involved. All you have to do is download and share.
What’s in the toolkit?






Messaging
Copy and paste these messages into communications materials, or take these messages as a starting point and tailor them to make them your own.
Hashtags
- #RUGivingDay
- #RCommunity
- #ScarletForever
- #RutgersImpact
Visuals
Logos: Browse the full suite of logos and choose the one you like best to prepare your communications materials. Logos include full transparent PNGs and vector files.
Fonts: Rutgers Giving Day uses the Formata BQ font.
Images: Download our package of pre-sized images for emails, social media, website heroes, and more.
Colors: If you work on the web or in a design program, you can use the color palette below to promote your Giving Day campaigns. Rutgers Red: #cc0033 | Rutgers Teal: #00626d
Letterhead: If you’re planning to send out print materials to encourage Rutgers Giving Day participation, this letterhead gives you a template to start.
PowerPoint Template: You know the importance of getting involved. Just in case you need to provide an overview to others, download this PowerPoint deck to create your own presentation.