Scarlet Council and Philanthropy
At its core, annual giving is the yearly financial support that Rutgers receives from dedicated alumni and donors. It’s the way that many donors (students and alumni alike!) choose to contribute to the university’s fundraising initiatives.
The Scarlet Council inspires students today’s students to become the engaged and philanthropic alumni of tomorrow. It supports the efforts of Rutgers University Foundation to build a culture of philanthropy and engagement. In support of the foundation, the team educates current students about the importance of student and alumni annual support. It demonstrates the impact of that support on the student experience through event programming and awareness campaigns.
- Education: Fostering meaningful, lasting connections between students and the university requires an early start. Student philanthropy education begins freshman year so that students of all ages understand the impact they can make as alumni.
- Engagement: Students are engaged in ways that are most meaningful to them so that they can help build a culture of philanthropy and feel empowered to serve as ambassadors and advocates for the university.
- Inspiration: Rutgers’ student philanthropy programs inspire current students about the role they will play as alumni so that they continue to strengthen their lifelong connection with the university and help advance future students.
Programs and Events
Talking About Giving (TAG) Days is a student celebration of scarlet spirit by educating students about the impact of alumni and donor support at Rutgers and encouraging them to spread some cheer toward Rutgers donors.
Annual gifts from alumni and friends ensure that students have access and opportunities as well as meaningful and unique experiences at Rutgers. Tuition, fees, and state funding combined cover only about half of the total cost of a student’s education. Alumni and donor financial contributions can help bridge that gap.
Understanding the impact of donations encourages student advocacy and philanthropy. TAG Days are an opportunity for students to learn, in a fun way (think games and prizes!), how alumni give back and how those contributions affect students’ daily life.
Giving Tuesday is a global giving movement that takes place every year on the Tuesday after Thanksgiving. Rutgers focuses its Giving Tuesday efforts on raising funds to support student food pantries across the university. Both alumni and students are invited to donate to the student food pantries.
Crowdfunding at Rutgers isn’t just for alumni! All students can participate in the power of collective giving. Rutgers crowdfunding projects support campus programs, faculty research, new ideas, and even student organizations. Learn how you can get involved at the link below.
Rutgers Giving Day
Rutgers Giving Day, which took place March 23, 2022, was a daylong giving event dedicated to all things scarlet. Timed challenges throughout the day, as well as matching gifts, inspired Rutgers alumni, faculty, staff, students, and friends to participate.
One Big Week
One Week. Endless possibilities for students. Are you ready? One Big Week is a fundraising campaign bringing together Big Ten universities to support access to higher education. We’re back on campus and Rutgers donors are ready to share their scarlet pride and raise funds for Scarlet Promise Grants! Did you know Scarlet Promise Grants offer essential financial support for students at Rutgers? Without these grants, many students wouldn’t be able to continue their education. But with the help of donors, students can fulfill their potential. Let’s show the Big Ten what Rutgers can do when we come together!